CPI Solutions - Successfully Overcoming the CryptoLocker Virus
One of the most successful channel marketing initiatives I was responsible for was the creation of partner testimonial videos. As part of our Partner program, once a partner achieved a certain level of status within the program, they were entitled to a promotional video they could use to promote their disaster recovery as a service practice free of charge if they would, in exchange, they would let us film a testimonial video at the same time. CPI Solutions is a managed service provider located in San Bernadino county north of Los Angeles. They saved 10 of their clients who were infected with the CryptoLocker virus using StorageCraft ShadowProtect software.
I was Creative Director for the project and story boarded and directed the video. I had the privilege to work with two other video professionals to complete this video project:
- Justin Howlett: videographer
- Stephen Kunz: editor